Welcome to our
Home Selling Roadmap! Click on the links below to learn
more about the steps involved in selling a home. We hope you
find this information both informative and useful in your quest
to get your home sold!
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Decide to Sell? |
Prepare to Sell
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Accepting the Offier
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Escrow, Inspections and
appraisals
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Close the Deal
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Decide to Sell?
Perhaps you’ve been thinking of selling your home or real estate
in order to improve your circumstances.
Why Do You Want to Sell? Do you want to sell
your home in order to move to a different neighborhood, school
district, or to be closer to family or employment opportunities?
Perhaps you’re leaving the area. Maybe you want a country
setting or want to be closer to town. Or maybe you need more
bedrooms or storage? You may even want to downsize. As
experienced real estate agents, we counsel our clients to help
you understand not only your underlying reasons for wanting to
sell, but the implications of how selling might impact your life
and finances in ways you might not have anticipated.
What are the
Current Market Conditions? The current real estate
market may affect not only how much your home might sell for,
but also how quickly. For example, in a buyers market, there are
more homes for sale than there are buyers, so buyers have more
negotiating power. In a buyers’ market, having an agent with
excellent negotiating skills on your side can be instrumental in
a successful sale, preserving your sales proceeds as much as
possible. In a sellers’ market, there are fewer homes on the
market, prices may be increasing and there may be multiple bids
on desirable properties. In this kind of market, an experienced
agent will help you price your home properly correctly to
maximize your exposure and bring you the best market price and
terms available within your time frames.
What Is Your Home Worth? Has
your home appreciated? Do you know what it is worth? Pricing
your home accurately is one of the most critical decisions you
will make. On their own, most people tend to overestimate the
value of their home. An overpriced home will languish on the
market, and worse, may even be actively shown by agents just to
make another home look like a better value. As experienced real
estate agents, we look at dozens of homes every day and we know
at what price homes actually sell for, compared to their
original listing price. We can tell you, generally within an
accuracy range of a couple of percent, the price your home
should sell for on the market.
Prepare to Sell
Creating Curb Appeal: The value of curb appeal
is in enticing drive-by buyers to want to come inside the home.
The yard should at least be comparable to the neighborhood; the
cost of a quick clean up by a landscape crew usually pays for
itself through a faster sale near the asking price.
Should You Make Repairs? A quick coat of paint
and other relatively affordable cosmetic upgrades might take
years off a home’s appearance. A light neutral paint color has
the broadest appeal and may also make rooms look larger. Will
undertaking significant repairs prior to putting your home on
the market generate the best return, or will selling your home
“As Is” in it’s present condition? We can help with that
decision. Having a written estimate from a contractor helps
alleviate buyers’ fears of the unknown. Allowing the buyer to
choose their own contractor relieves you of liability compared
to pre-sale repairs, plus they can choose the materials. Consult
with your agent before spending any money – we will advise you
on how best to allocate your budget.
Cleaning Up
Your Property: Keep your property tidy, clean, well-lit
and smelling good. Your agent is able to see your home as a
buyer will and can recommend how to show it in its best light.
Often this requires removing memorabilia that you love but that
others may see as clutter. Let buyers visualize their own
belongings in the house. Turning on lights, even in the day
time, makes your house appear more inviting, cheerful, and even
spacious. A professional carpet cleaning can remove stains and
odors that you may not notice but are immediately noticeable and
often offensive to buyers who don’t smoke or own pets.
Disclosures & Inspections?
One of your primary duties as a seller is to make a list of
anything that should be disclosed to buyers. Real estate agents
are familiar with the legal environment surrounding disclosures
and will prompt you to develop thorough disclosure documents
that will serve both you and the buyer in creating a sound and
satisfactory transaction. Depending on the condition and age of
your home, and the current real estate market, your agent may
recommend you have a termite and pest inspection done before
placing your home on the market. This can help avoid nasty
surprises and broken contracts down the road.
Showing
Your Home: It is important to leave your home while
agents are showing it to potential buyers. We recommend you
leave the showing of your home to professionals for several
reasons. Buyers are more comfortable discussing the home’s
merits and drawbacks with their agent if you are not there; they
might even feel like they are intruding if you are home. Your
agent is experienced in dealing with others on your behalf and
has a fiduciary duty to represent your interests in the best
possible way; let them do the talking. This way, you don’t
accidentally volunteer information that your agent could use
more strategically during negotiations.
Accepting the Offer
Price Isn’t Everything: Price is not always the
deciding factor and the first offer may not be final: Our role
is to help you sift through all the terms and conditions of the
offer(s) you receive to help you create a transaction that best
suits your needs. When appropriate, we will help you draft up a
counter offer in response to an offer that comes up short of
your needs. Contrary to popular belief, when presented with
multiple offers, the highest price offer may not be the best
offer to accept, after all things are considered.
Dealing Objectively and Fairly: Selling your
home requires remaining objective and always negotiating in good
faith. We will help you negotiate contractual terms that are
beneficial to you and fair to the other party. An experienced
agent knows how to handle situations including multiple offers
and multiple counter offers prior to your going into contract
with one buyer, or “ratifying” their offer.
The Deposit: Once there is a ratified offer,
the buyer will deposit an agreed upon good faith deposit into an
escrow account, reflecting their earnest intention to purchase
your property.
Keep it in Writing (counter offers and addendums):
Converting all verbal agreements to a commitment in writing
signed by both parties clarifies everyone’s intentions and
prevents things from being ambiguous, forgotten or contradicted
later. We will help you draft addendums to your contract that
will help further your objectives.
Staying on Track: Real estate contracts provide
a series of deadlines for both buyer and seller. Keeping this
series of events on schedule ensures a timely and successful
close of the transaction, or close of escrow. Upon acceptance of
an offer, we will give you a copy of the timeline we will be
using to track the transaction, so you will always know what’s
next.
Escrows, Inspections, and Appraisals
Title Company and Escrow Holder: In our area,
typically the buyer selects the title company and escrow holder,
because they are paying for the costs. The title company will
research the complete recorded history of the property, to make
sure that the title is free and clear of all encumbrances by the
date of closing and that all new encumbrances are properly added
to the title. You will receive a copy of the “preliminary
report”, which we can explain to you.
Contingencies: Most purchase agreements provide the
buyer with specific amounts of time to inspect the property,
review the preliminary title report and all disclosure documents
and obtain financing and insurance before they must actually
complete their purchase of the property. At the successful
conclusion of each of these milestones, the buyer will remove
that contingency of their purchase and move one step closer to
the close. Or, the buyer may use information they have learned
to request a renegotiation of the terms of the contract (often
the price). This is when an objective, experienced listing agent
can really make a difference by helping you make an informed
decision on how to respond to the buyer.
Inspections: The buyer has the right to have a
wide variety of property inspections to determine the property’s
condition and the cost of any impending repairs or upgrades.
Inspections may include roof, termite/pest, chimney/fireplace,
property boundary survey, well, septic, pool/spa, arborist or
mold. You are entitled to a copy of any of their inspection
reports.
Appraisal and Loan Approval: We recommend
accepting offers from buyers who have a lender’s pre-approval
letter, which is stronger than a pre-qualification letter.
Later, the lender will send an appraiser out to the property, to
ensure the property is worth the sales price.
Time to Start Packing: We can recommend when it
is time for you to start packing, based on our vast experience
with transactions similar to yours. Too soon, and you risk
having your house in upheaval right when a buyers’ offer falls
apart or when we need to begin showing your home to prospective
buyers again.
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Final Walk-Through Inspection:
A few days before the buyer closes on your property,
they will visit it one last time. This final inspection
is to ensure that the property’s condition meets the
buyer’s expectations compared to its condition when they
made their offer. During this final inspection you will
have the opportunity to “sign-off” on the property's
condition to document that you have transferred the
property in satisfactory condition.
Canceling Home Services and
Utilities: We can provide you with a list of
phone numbers to call local utilities and services so
that they can terminate your service as of the date
escrow will close. For the buyers’ convenience, we will
suggest they initiate service as of that same date.
If Things Get Complicated: Sometimes
things don’t go according to plan. This is when you
really need an experienced real estate agent. Maybe
something in the house broke at the last moment, or the
buyer’s loan won’t close on schedule; there are a lot of
variables. We’ve been through this numerous times and
have various strategies and options to help make your
transaction as smooth as possible for you.
Close of Escrow
When your
transaction is nearly completed, the title company will
provide you with a “closing statement” – a summary of
all the financial details (pro-rations on property taxes
and all the transaction-related costs.) We will go over
this with you to be sure it is accurate. Prior to the
planned closing date, the title company will have you
sign the final documents. When everything is complete,
the title company will record the transaction for you
and the buyer at the County Recorder’s Office, you will
receive your proceeds from the transaction, and the
buyer will become the official new owner.
Keys: We will coordinate the delivery
of your keys to the buyer once the deed has been
recorded at the County Assessor’s Office or according to
any other contractual agreements you’ve made. |
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