PLEASANT REALTY

A MARKETING PLAN FOR YOU!

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We call it - “The Exit Pleasant Advantage”!  As an EPR agent, we do your Internet Marketing FOR YOU!

Exit Pleasant Realty helps more people get their homes sold in San Antonio because we have specialists in almost every neighborhood, suburb, and subdivision in the area. Combine these outstanding agents with the area's most powerful marketing program, and you have an advantage over every other seller. Other agents may be overwhelmed with marketing - not you.  Sit back and watch your Email for the marketing leads coming in on your properties.  Uncompromising client service is our starting point. From there, every agent strives to exceed their client's expectations and get the results they demand.   Internet Marketing is taking off leaving printed media (newspapers, etc) behind.  We market your property to 12 different websites including our own and Craigs List within 24 hours of the listing.  And we update it 1-2 times per week! 

Here are some of the advantages exclusive to our sellers:


Strategic Marketing. Not all homes are created equal and neither are all REALTORS®. What sets us apart is our attention to the highest level of performance for our clients. It's reported that over 70% of all first inquiries regarding real estate use the Internet. Therefore, we've placed critical importance on the use of both technology and fundamental applications to insure you the most satisfaction throughout the process. Printed media takes a back seat to the Internet.  People are going there to look and BUY.  Here are some of the applications we can use to move your client's home forward:

Tours : All homes listed by Exit Pleasant Realty are set up on a home tour (unless owner-occupied). We believe that every home deserves the same exposure, big or small. We also put photos and information about your property right here on this website!  The internet is becoming the most popular way for home buyers to search for homes and what better way to market your home twenty four hours a day!   Are you taking advantage of the Home Tour conducted at least monthly?

Property Flyers: We have the capability to prepare a professional marketing sales tool including graphics and highlights of your home to distribute to the brokerage community and potential buyers.

Multiple Listing Service (MLS): Information about your home will be included in the Multiple Listing Service, a database of currently available properties accessible by real estate professionals.

Other Brokers/Agents : We cooperate extensively with and invite other brokers and agents in the community to tour your home in order to find a buyer.   Working with other agents looking for a specific property significantly increases the opportunity to sell your property.  Do you network at "free" functions and classes?  Do you get to know people who might call you if they are looking for a certain home - - maybe you have the home they are looking for!

Relocation Connections : Prospects for your home also come from relocation services, corporations, executive search firms, and fellow associates who keep track of potential buyers and maintain relationships with former clients.

The Internet : With approximately 80% of today's consumers utilizing the Internet for real estate information, we employ a robust set of tools and resources to make your home available for preview.

  • Our Website
  • REALTOR®.com website
  • IDX
  • Email Alerts
  • Tour Notification
  • .......and 10 OTHER Internet Marketing sites simultaneously!

You should provide the client with periodic status reports including buyer reactions to their home, allowing us to continually evaluate and reassess our marketing strategy.

Step One - Preparing the Home for Sale :

  • Property Inspection - Before we list the home, we will inspect and identify improvements that could increase profit on the sale.   The home should look as neat as possible before photos for marketing are taken.
  • Staging - If requested, a professional decorator will stage the home so it can be presented in its best possible light, a fee will apply.
  • Establishing Goals - Markets can fluctuate so it's important to establish your goals so that we can work hard to meet them.   How do you want the ad to look?
  • Listing Price - Establishing a competitive listing price is critical to the success of the sale. We as Realtors use the most advanced CMA tools to derive the right price.
  • Relocation - Prospects for your seller's home also come from relocation services, corporations, executive search firms and fellow associates who keep track of potential buyers and maintain relationships with former clients.

 

Step Two - Promoting the Property:

  • Digital photography/virtual tours- Once the home is ready to list, we will have quality digital photos taken and virtual tour implemented.
  • Full-color property brochures - We should prepare a professional marketing sales tool including graphics and highlights of your seller's home to distribute to the brokerage community and potential buyers.
  • Full-color postcards &/or flyers of the home can be designed and distributed at showings, open houses, public venues, and through direct mail.
  • Insure you provide your client with periodic status reports including buyer reactions to your home, allowing us to continually evaluate and reassess our marketing strategy.

Step Three - Showing Your Home:

  • Broker Home Tour, we invite all our agents to view your home, so that they are familiar with its features.
  • Public Open House - Following the Broker Home Tour we will mutually agree whether to hold a public open house and present your seller's home to the general public.
  • Marketing Kits - All materials regarding the promotion of your seller's home i.e., flyers, brochures, postcards and MLS listing sheets will be available.

Step Four - Expectations:

  • All calls and email inquiries regarding your seller's home are to be followed up immediately!
  • Access to the property will be secured by us though secure lockboxes and no one will gain admittance to your seller's property without your permission.
  • It takes time! - Remember to be patient - selling a home can take time sometimes - if you know this ahead of time, you are one step ahead of the rest!